How to Maintain a Social Media App? Process, Cost & Best Practices

Do you have a social media app but are confused about its maintenance?

App maintenance is an important step to undertake and it is essential for sustaining in the competitive environment.

In the case of social media, being updated and trendy plays an essential role. We understand the value of maintenance and know well how it matters to you.

Thus, here is a guide to maintaining a social media app that comprises types, importance, process, cost, mistakes, and practices.

Shall we begin the journey?

What is Social Media App Maintenance?

Let’s begin with understanding what social media app maintenance looks like.

After social media app development, maintenance should be your next step to be followed.

Social media app maintenance refers to updating, modifying, analyzing as well as re-evaluating the existing software practices.

It is the constant update of the applications useful for increasing the overall performance. Through the right Social media app maintenance process, you can focus on fixing bugs, and errors related to design and coding.

Now the next question can be, “In how many ways, you can update your social media app?”

Well, the next section will address this.

Types of Social Media App Maintenance

After learning about social media app maintenance, let’s look forward to the types.

Here is the list of different types of social media app maintenance.

1. Corrective Maintenance

Corrective maintenance for social media apps is all about mitigating the existing faults, flaws as well as defects found in its functions. This further comprises resolving issues that are related to designing, coding as well as application logic to ensure that it functions smoothly.

2. Preventive Maintenance

Performing preventive maintenance for the social media app focuses on reducing its complexity for increasing its maintainability. It can comprise code restructuring, documentation updating code optimization, etc., to improve the overall efficiency of the app.

3. Perfective Maintenance

With evolving user requirements, new mobile features become popular. Along with this, software maintenance aims to adjust software by adding new features as well as removing features that are irrelevant and not effective.

4. Adaptive Maintenance

It is essential to keep the app in sync with the frequently changing technological environments. Thus, here adaptive maintenance comes into the picture. It can include updating the app to ensure compatibility with the new operating system versions, upgrades, and software.

5. Emergency Maintenance

Emergency maintenance deals with unforeseen issues which unexpectedly occur as well as require immediate attention. Such kind of issues are unpredictable and can have a large impact on the smooth functioning of an app.

6. Evolutionary Maintenance

Evolutionary maintenance is a type to prevent long-term issues. Under this type of app maintenance, additional modules can be added to make the software more flexible as well as efficient. Through this type of maintenance, you can develop features for meeting new expectations of the users.

Bonus Read: The Future of Predictive App Maintenance

These were certain types of social media app maintenance practices that should be considered and can increase the overall performance.

Now, are you still confused about whether to go for app maintenance practices or not?

Then check out the given section.

Why is Social Media App Maintenance Important?

Are you finding reasons for adopting social media app maintenance services?

Relax, App maintenance importance will say it all.

This section within the guide to social media app maintenance will address your concerns.

♦ Improves User Experience

Adopting the right app maintenance process can help in increasing the overall user experience. It helps in identifying the issues faced by the users in the current era and to resolve them on time.

Through continuous monitoring, performance updates as well as continuous improvements within the app, users’ experience can be increased.

♦ Helps to Fix Bugs

The importance of social media app maintenance can be identified as it helps to fix bugs that pass through development and testing.

Identifying such bugs plays an important role because it can crash the app and may harm the brand’s reputation. It is vital to address the bug on time as it can safeguard the user experience.

♦ Improves App Security

Securing the apps is important and should be prioritized. An effective social media app maintenance process can help here.

Thus, you should know the right process to address cyber security threats and launch updates focused on fixing the security issues. A routine mobile app maintenance can assist in identifying security issues and addressing them on time.

♦ Provides Cost-Efficiency

App maintenance is an important process that can help in enhancing cost efficiency, how? Well, the app maintenance process can seem like it incurs a cost, although, in the long run, the process saves the complete cost.

It is useful in avoiding risk through adopting continuous monitoring and analysis procedures. Social media app maintenance can help you to reduce the possibility of future revenue loss.

♦ Add New Features

Social media app maintenance can help in adding new features to it. Through checking on the user’s current demand you can add social media app new features that will address their needs and create a room for new updates.

Users can instantly start searching for new features and remain excited for the next app updates that keep them engaged with the business.

♦ Comply with Regulatory Compliance

Complying with social media regulatory practices can assist in ensuring data privacy as well as helps in maintaining app security. With the changing regulations and laws related to social media app’s existence in the market. You should be aware of implementing them in the app.

Thus, app maintenance plays an important role in identifying suitable changing regulations within the social media industry and adopting them effectively.

♦ Helps to Update the User Interface

It is important to change and update UI/UX design with their changing preferences. Through regular monitoring and analytics, optimal updates are essential to keep the app competitive in the market.

This can help you to keep up with the changing user trends and habits, which is an essential part of sustaining in the competitive environment.

Also Read: How to Design Social Media App?

♦ Helps in App Performance Optimization

App Performance optimization is an important process, and regular monitoring as well as testing can help in increasing brand reputation.

It increases app speed as well as reduces load times. Through social media mobile app maintenance, you can reduce battery consumption as well as increase overall device performance.

Now, let’s come to the social media app maintenance process in the next section.

Social Media App Maintenance Process

Till now, we discussed the concept of social media app maintenance, its importance, and its types.

Now, are you looking for the right app maintenance process?

Here is the step-by-step guide to follow.

Step 1: Perform Regular Updates

Performing regular updates is the foremost step within the social media app maintenance process. Where a daily check over social media apps is performed from time to time.

Through this process, you can identify bugs and errors that can be addressed further. This can be stated as a perfect way to find any hidden bugs and errors that can impact the app’s performance.

Step 2: Identify Errors and Glitches

While performing regular updates, you might come across errors and glitches that might be interrupting the performance of social media apps.

You can either list them up or address such errors on the spot to reduce app maintenance downtime. This is among the simple steps to undertake for evaluating errors.

Step 3: Find Suitable Reasons and Root Cause of Bugs

Either you can address the identified bugs in the app on the spot or list them up to study their root cause and show reasons.

This will be useful for studying the root cause in-depth and for addressing the errors in detail. It can help in identifying the pattern for bugs and helpful to address them on time.

Step 4: Fix Bugs

The next step deals with fixing bugs and errors that can impact the complete performance of apps. Here you should use tools to fix these bugs.

Tools such as Android Studio, Gradle Build system, or R8 configuration can help in Android app maintenance. On the other hand, you can use Limble CMMS, UpKeep, etc., to maintain iOS apps.

Step 5: Upgrade or Check the App’s Requirements

Now, you should upgrade the relevant practices of apps. These can include checking through the security practices, database management systems, updating UI designs, etc.

With effective app maintenance tools and techniques, you can upgrade and update it which will result in increasing its overall performance.

Step 6: Testing

This is one of the continuous steps under the Social media app maintenance procedure. Mobile App Testing should be performed effectively and continuously to identify the relevant errors and bugs.

You should test the app on various parameters for increasing its performance, and improving its ability to address user’s demand.

Step 7: Schedule the Next App Maintenance Process

Not every social media app maintenance task requires daily upgrades or updates.

Thus, you should form an array that will be helpful to separate the daily tasks from the ones that need to be maintained weekly or monthly. This will be useful in scheduling the next app maintenance procedure.

These were some of the steps that needed to be undertaken to perform the social media app maintenance procedure effectively.

Now, as you learned about importance, types, and processes, have you thought of costs?

Yes, identifying the cost of maintaining a social media app is an important step.

Then, let’s learn it together in the next section.

What is the Cost to Maintain a Social Media App?

There are multiple areas on which the resource “cost” can depend. The cost to maintain a mobile app can be impacted by factors comprises of complexity, design, size, and tools that will be used for conducting the app maintenance process.

Well, out of the factors, a cost estimation can be determined.

Social media app maintenance cost can range from $20,000 to $50,000.

This cost can be decided based on factors and through evaluating the budget.

Now, let’s come to learn strategies to minimize it.

How to Minimize the Cost of Maintaining a Social Media App?

Can the social media app maintenance cost minimized?

Well, there are certain factors that you can undertake to reduce this cost. Let’s look at them one after the other.

• Build an MVP

Avoiding Minimum Valuable Product (MVP) can impact the costs and user preferences. You should launch the app with the core step of features that can capture the interest of early users. This step can help in identifying any issues and bugs at the forefront.

• Opt for Cross-Platform Development

You should opt for frameworks such as react native or Flutter that can allow building the app for Android and iOS. This will help in saving time and resources as compared to different native apps. Hybrid app development can help in reaching out to the users over both platforms.

• Outsource the Process

You should hire mobile app developers to develop and maintain the apps. Most of the app developers are trained to maintain the apps too. Thus, it will be a useful criterion for reducing the complete cost of maintaining a social media app. Here, you can adopt for the process of software development outsourcing.

• Use of the Latest Tech Stack

To maintain the social media app, you must make the use of latest tech stack that can help address any technology-related barriers at the front or back end. This process can help patch with the latest social media app trends.

• Use of Agile Framework

You should make use of the agile methodology framework to ensure that the app functions smoothly and can be scaled up in the future based on requirements. Agile frameworks are developers to ensure that the app can bear the raised traffic and will not crash when the users increase over time.

• Automate the Testing Process

You should make use of AI in social media apps to automate the testing process. Implementing automated testing processes can be helpful to catch bugs even before they impact the user. This should be used to reduce the cost of the manual testing process.

These were certain strategies that you should consider for reducing the cost of social media app maintenance procedures.

Now, let’s learn about any errors that can affect the social media app maintenance process.

Common Social Media App Maintenance Mistakes to Avoid

Learning about cost and process is essential, but what about knowing the common social media app maintenance mistakes that can affect the whole process?

Let’s learn them all here.

► Ignoring Regular Updates

Are you the one ignoring regular social media app updates?

Then this can become one of the biggest mistakes to avoid in social media app development too. Well, you can avoid it by keeping track of the current trends and regularly monitoring the apps.

► Avoiding Testing

Avoiding app testing can skip any errors or bugs that can impact the user’s behavior. It can even end up losing your loyal app users.

Hence, testing is a regular app maintenance process that shouldn’t be missed. You should consider performing it regularly.

► Poor Monetization Strategy

Are you skipping to update the monetization strategy for your social media app?

Well, this can affect the revenue model of the business and will end up learning a lesson from social media start-up failure. Thus, you should be bothered about it at an early stage only.

► Over-Adding Features

During app maintenance, you should add features based on the recent updates in the market. However, you should avoid overbuilding the app with features.

It can make the users confused about the app and its functions and they can even uninstall it.

► Failure to Update Third-Party Integration Services

Are you losing the third-party apps?

Well, this act may lose your business to those of third-party apps. Hence you should keep an eye on third-party services and should update them when necessary.

Also Read: Best Practices for API Development

Are you afraid to make such mistakes all at once?

Well, you don’t need to. Hiring an experienced team can help here.

How Nimble AppGenie Can Help to Maintain a Social Media App?

An experienced tea, who will be willing to understand all your demands of social media app maintenance and can increase your market presence in the market is priceless, right?

Nimble AppGenie is the best mobile app maintenance service provider that can help you on this path.

We have experience in dealing with the bugs and errors that might impact user’s experience.

Our skilled team is ready to help you in developing and maintaining social media app. We are the best social media app development company, that chases excellence.

Are you ready to collaborate?

Conclusion

After app development, maintenance is the activity that shouldn’t be missed. Social media app maintenance is an important process that helps in identifying evaluating and mitigating the errors that can impact overall performance.

You should perform this process to stand out from the competition, improving user experience, availing cost-efficiency, etc. Additionally, the process that can be adopted for maintaining an app starts with performing regular updates and ends with testing as well as scheduling the next maintenance process.

The cost of social media app maintenance depends on multiple factors such as complexity, design, features, and others. You should avoid overbuilding the apps with features and testing during the social media app maintenance process.

FAQs

Niketan Sharma

Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.