Ever wondered what it would take to build an app like eToro?

If you’re looking to create an innovative social trading and multi-asset investment platform, you’re in for an exciting ride.

But of course, innovation comes with a price tag.

On average, the cost to develop an app like eToro can range anywhere between £150,000 to £500,000 depending on the complexity of features, design, and backend infrastructure.

While this might sound like a significant investment, it’s worth considering the immense potential of an app in the financial trading space.

With the popularity of social trading on the rise, creating an app like eToro not only offers users a platform to trade but also allows them to connect with fellow investors.

It’s the perfect combination of social networking and finance—two major forces in the digital world.

Ready to dive into the details?

Let’s explore what makes eToro the standout app that it is and how you can bring a similar concept to life.

eToro – Social Trading Superstar

eToro has revolutionized the way people trade by blending social media and finance into a single platform.

This is one of the best examples of trading app development available today.

Essentially, it’s a social trading and multi-asset investment app that allows users to trade a variety of assets such as stocks, cryptocurrencies, commodities, and more.

What makes it truly stand out is its CopyTrading feature, which allows users to replicate the trades of top investors. This means that even novice traders can learn and potentially profit by following the strategies of more experienced users.

Not only is eToro a trading platform, but it’s also a community where users can discuss strategies, share insights, and follow each other’s trading journeys. It’s this unique social aspect that makes the app much more than just a traditional trading platform.

With over 30 million users globally, it’s clear that eToro has tapped into something huge.

Whether you’re looking to build an app like eToro to target similar success or introduce new, innovative features, you’re entering a highly lucrative space.

eToro’s Core Features

Building an app like eToro requires a feature set that goes beyond standard trading functionality. The magic lies in its blend of social interaction and trading tools.

Here are 15 essential features you’d need to include to replicate the success of eToro :

eToro’s Core Features

  1. User Profiles – Each trader has a detailed profile showcasing their investment history, performance, and trading activity.
  2. CopyTrading – The standout feature, allowing users to automatically copy the trades of expert investors.
  3. Real-Time Market Data – Live updates on asset prices, enabling users to make informed decisions on the go.
  4. Social News Feed – Similar to a social media feed, this allows users to share thoughts, strategies, and discuss market trends.
  5. Multi-Asset Support – Trading a wide range of assets like stocks, ETFs, cryptocurrencies, and commodities.
  6. Charting Tools – Advanced analytics and charting options to help users evaluate the market and predict trends.
  7. Demo Account – A virtual account that allows users to practice trading without risking real money.
  8. Push Notifications – Instant alerts for market changes, price shifts, or trades made by copied investors.
  9. In-App Trading Tutorial – Educational content for beginners to learn about trading and the platform.
  10. Risk Management Tools – Features like Stop Loss and Take Profit to help users manage their risks effectively.
  11. Integrated Wallet – A digital wallet for holding and transferring assets, especially useful for cryptocurrency trades.
  12. Social Leaderboard – A ranking system that shows the top traders based on performance, attracting users to follow or copy them.
  13. Multi-Language Support – The platform supports various languages to cater to a global audience.
  14. Cross-Platform Accessibility – Available on web, mobile, and desktop applications for seamless trading across devices.
  15. Regulatory Compliance – Integrated KYC (Know Your Customer) and AML (Anti-Money Laundering) features to ensure the platform remains compliant with financial regulations.

Including these features will ensure that you not only develop an app like eToro, but also deliver the kind of functionality that appeals to both novice and expert traders alike.

Why Develop a Social Trading App Like eToro?

Starting a fintech business is always filled with doubts.

There’s no doubt that social trading platforms like eToro have changed the game when it comes to investing.

But why should you consider developing a similar app? Here are three compelling reasons, backed by some eye-opening statistics:

Why Develop a Social Trading App Like eToro

► The Growing Popularity of Social Trading

Social trading is on the rise, especially among younger investors who prefer collaboration and social interaction over traditional trading methods.

In fact, 43% of Millennial investors are more likely to engage in social trading compared to other generations.

By developing a platform like eToro , you can tap into this growing market of users who want to trade and learn from others.

► The Expanding Global User Base

With over 30 million users across more than 140 countries, eToro has proven that the demand for social trading platforms is global.

As more people gain access to the internet and mobile trading tools, the number of potential users for apps like this continues to increase.

By creating an app like eToro , you’re positioning yourself in a market that has no signs of slowing down.

► A Multi-Asset Investment Platform

eToro’s multi-asset functionality allows users to trade everything from cryptocurrencies to stocks, which diversifies the app’s appeal.

The global cryptocurrency market alone is expected to grow at a CAGR of 12.8% from 2021 to 2030.

Developing a multi-asset platform means you’re not just limited to one market, giving your app a much broader audience and revenue potential.

Creating an app like eToro taps into current trends of social interaction, global connectivity, and diverse financial markets. If you’re looking to build a successful trading app, this is the way forward.

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Average Cost To Develop An App Like eToro

It’s time to ask the big question.

How much does it cost to develop an app like eToro?

When it comes to developing an app like eToro, the cost will depend on several key factors, such as the complexity of the features, the design, and the platforms you’re targeting.

However, to give you a ballpark figure, the cost to build an app like eToro typically ranges from £150,000 to £500,000.

This may seem like a wide range, but it’s necessary to consider whether you’re building a basic version or a fully-featured trading platform.

Here’s a simplified breakdown of the eToro clone app development cost:

Feature/SectionCost Range
App Design (UI/UX)£20,000 – £50,000
Core Trading Functionality£50,000 – £150,000
Social Features (e.g., CopyTrading, Feed)£30,000 – £80,000
Security & Compliance£25,000 – £60,000
Testing & QA£15,000 – £40,000
Backend & Database Development£30,000 – £120,000
Post-Launch Support & Updates£10,000 – £30,000/year

This app development cost breakdown focuses on creating an eToro-like app from scratch, covering all the essential components needed for a robust, secure, and scalable platform.

Keep in mind, these figures can vary based on the development team’s location and expertise, as well as any additional features you may want to integrate.

By investing in this level of development, you’ll be well on your way to launching a competitive social trading app that can attract users and generate revenue.

In any case, if you are looking for closer cost estimation, please contact, a mobile app development company like Nimble AppGenie.

Factors That Affect the Cost to Develop an App Like eToro

The cost to build a trading app like eToro can be influenced by a wide range of factors.

From the level of customization to the platforms you want to target, each of these factors plays a critical role in determining the final price tag.

Let’s dive deep into the 10 most important factors that affect the fintech app’s development cost, each with a detailed breakdown of how they impact the overall budget.

Factors That Affect the Cost to Develop an App Like eToro

1. Platform Choice (iOS, Android, or Both)

The choice between iOS app development service, Android app development service, or both will significantly impact the cost to create a trading platform like eToro.

Building a native app for a single platform costs less than developing for both platforms.

However, given the nature of eToro, targeting both iOS and Android is highly recommended to reach a wider audience, which increases the overall cost.

PlatformCost Impact
iOS only£50,000 – £100,000
Android only£50,000 – £100,000
iOS + Android£90,000 – £180,000

2. App Design (UI/UX)

The design of your app plays a huge role in the user experience.

The more polished and intuitive the design, the higher the cost to make an app like eToro .

eToro ’s sleek, user-friendly design is one of its selling points, which means you’ll want to invest in professional UI/UX designers who can create a visually appealing, easy-to-navigate interface.

Here’s a breakdown of UI/UX design cost:

Design ComplexityCost Impact
Basic Design£20,000 – £30,000
Moderate Design£30,000 – £50,000
Advanced Design£50,000 – £70,000

3. Core Trading Features

The heart of any social trading app like eToro lies in its trading functionality.

Features like real-time asset data, market analysis tools, and seamless order execution are crucial.

Developing these features requires advanced technical expertise, which directly affects the eToro clone app development cost.

Feature ComplexityCost Impact
Basic Trading Features£50,000 – £80,000
Advanced Trading Features (Real-Time Data, Asset Analysis)£80,000 – £150,000

4. Social Features (CopyTrading, Social Feed)

One of eToro’s most innovative features is CopyTrading, which allows users to copy the strategies of top traders.

Alongside this, a social feed where users can interact, share insights, and follow each other’s trading activity is vital.

Implementing these social features significantly impacts the cost to make an app like eToro, as they involve real-time updates, notifications, and user interactions.

Social FeaturesCost Impact
Basic Social Feed£15,000 – £30,000
Copy Trading Functionality£30,000 – £50,000
Advanced Social Features£40,000 – £80,000

5. Multi-Asset Trading Capabilities

A key component of eToro is its support for multiple asset types—cryptocurrencies, stocks, commodities, and more.

Incorporating this feature means integrating various APIs, which increases the cost to build an app like eToro .

The more asset types you support, the more complex the system becomes, adding to the overall cost.

Number of Assets SupportedCost Impact
Basic (1-2 asset types)£20,000 – £40,000
Moderate (3-5 asset types)£40,000 – £60,000
Advanced (5+ asset types)£60,000 – £90,000

6. Security & Compliance

Given the financial nature of eToro, security is paramount. Your app must adhere to strict security protocols, including KYC (Know Your Customer) and AML (Anti-Money Laundering) regulations.

In addition, encryption, secure authentication, and fraud detection features must be incorporated.

Ensuring your app is compliant with international regulations will affect the cost to make an app like eToro , but it’s non-negotiable if you want a trustworthy platform.

Security FeatureCost Impact
Basic Security Protocols£20,000 – £40,000
Advanced Encryption & Compliance£40,000 – £70,000

7. API Integrations

To offer users real-time market data, trading tools, and a variety of assets, you’ll need to integrate several third-party APIs.

These integrations are essential for building a fully-functional app like eToro .

Whether it’s connecting to market data providers, payment gateways, or regulatory databases, each integration adds to the eToro app development cost.

API ComplexityCost Impact
Basic API Integrations£10,000 – £20,000
Multiple/Complex APIs£20,000 – £50,000

8. Testing and Quality Assurance (QA)

No app development is complete without rigorous testing.

Given that eToro handles real financial transactions, extensive testing for both performance and security is required.

The more complex your app, the more time and resources you’ll need to dedicate to QA, which will influence the overall cost to create an app like eToro .

Testing PhaseCost Impact
Basic Testing & QA£10,000 – £25,000
Advanced QA (Performance, Security, Load Testing)£25,000 – £50,000

9. Post-Launch Maintenance & Support

Building an app like eToro is just the beginning.

Regular updates, bug fixes, and customer support are ongoing costs you’ll need to account for.

These maintenance services will ensure that your app runs smoothly after it goes live and that it stays up-to-date with the latest technology and market changes.

Here’s a breakdown of app maintenance cost:

Maintenance ServicesCost Impact (Annual)
Basic Maintenance£10,000 – £20,000/year
Advanced Maintenance & Updates£20,000 – £40,000/year

10. Development Team Location and Expertise

Let’s hire app developers.

And when you do this, keep in mind where you hire your development team from can have a huge impact on the cost to create an app like eToro.

Cost to hire app developers is a thing of it’s own.

Developers in the UK, US, or Europe typically charge higher rates compared to those in regions like India or Eastern Europe.

However, it’s essential to balance cost with expertise, especially for an app as complex as a social trading platform.

Team LocationCost Impact (Hourly)
UK/US/Europe£75 – £150/hour
Eastern Europe£40 – £75/hour
Asia (e.g., India)£25 – £50/hour

By understanding these factors, you can better plan your budget and ensure your social trading app not only meets but exceeds users’ expectations.

With the right development partner, your app could become the next big thing in the world of social trading.

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How Long Does It Take to Develop an App Like eToro?

Building a social trading app like eToro isn’t an overnight project.

It requires careful planning, development, and testing to ensure all the features work seamlessly and the platform is secure.

So, how long does it take to bring an app like this to life?

On average, the development timeline for an app like eToro can range from 9 to 18 months, depending on the complexity of the features and the size of your development team.

Let’s break it down further with a detailed look at each stage of the development process:

Development StageTime Required
Research & Planning1 – 2 months
UI/UX Design1 – 2 months
Frontend Development2 – 4 months
Backend Development3 – 6 months
API Integration1 – 2 months
Security & Compliance Setup1 – 2 months
Testing & Quality Assurance2 – 3 months
Post-Launch & MaintenanceOngoing

The complexity of your app, the number of features, and the size of your development team all play a role in determining how long it will take.

While this may seem like a long timeline, it’s essential to ensure every feature works perfectly and that your app is both secure and user-friendly.

By understanding this timeline, you can better plan your project and set realistic expectations for when your eToro-like app will be ready for launch.

How To Drive Revenue in Your eToro Clone?

Building an app like eToro isn’t just about offering a top-notch social trading experience—it’s also about driving revenue.

Monetizing your eToro clone is a key step to ensuring long-term profitability.

Let’s explore some of the best ways to make money with your app, along with the revenue potential of each method.

How To Drive Revenue in Your eToro Clone

♦ Commissions on Trades

One of the most straightforward ways to monetize a trading platform like eToro is by taking a small commission on each trade made through the platform.

This model is widely used by other financial trading apps, where users pay a fee for each transaction they make.

Revenue Potential: High

Example: Charging a 0.1% commission on a trade volume of £1,000,000 can yield £1,000 in revenue. Multiply this by thousands of daily users, and you’ve got a lucrative stream of income.

♦ Spreads

A spread is the difference between the buy and sell price of an asset.

Many trading platforms, including eToro, earn revenue by setting a spread that users pay when trading certain assets, especially in markets like Forex or Cryptocurrencies.

Revenue Potential: High

Example: If the spread on a cryptocurrency trade is 0.5%, on a £2,000 trade, the platform earns £10. With thousands of users trading daily, spreads can generate significant revenue.

♦ Premium Memberships

Offering a premium membership is another way to drive revenue.

Users could pay for access to advanced tools like enhanced analytics, detailed market reports, or exclusive trading strategies.

Premium memberships provide extra value to your users while giving you a steady revenue stream.

Revenue Potential: Medium

Example: If you charge £10/month for premium features and attract 10,000 premium users, that’s £100,000 in recurring monthly revenue.

♦ CopyTrading Fees

eToro charges users a fee for using its CopyTrading feature, where users replicate the trades of top-performing investors.

You can adopt a similar model, earning revenue from each user who follows or copies another trader’s portfolio.

Revenue Potential: Medium to High

Example: Charging a 1% fee on a copy trade of £5,000 would yield £50 in revenue. If 1,000 users utilize this feature monthly, it becomes a significant revenue driver.

♦ In-App Advertising

You can also monetize your app through in-app advertisements.

This could include promoting financial products, partnerships with other fintech companies, or displaying ads from trading-related services.

Make sure the ads are relevant and don’t interfere with the user experience.

Revenue Potential: Medium

Example: If you partner with relevant advertisers in the finance space and generate £5 per 1,000 impressions, this can add up to significant earnings, especially with a large user base.

♦ Transaction Fees for Withdrawals

Charging a small transaction fee when users withdraw funds is another potential revenue stream.

Many platforms apply a flat fee or percentage when users move their money out of the platform to external accounts.

Revenue Potential: Medium

Example: Charging a 1% withdrawal fee on a £500 withdrawal nets £5. While small per transaction, with thousands of users, this can become a steady income stream.

♦ Leverage and Margin Fees

If your platform offers margin trading (trading with borrowed funds), you can charge interest on the amount borrowed by users.

This creates an additional revenue source while giving users access to more capital for trading.

Revenue Potential: High

Example: Charging a 5% annual interest rate on £50,000 in borrowed funds would yield £2,500 in interest. With multiple users engaging in margin trading, this becomes a significant revenue channel.

♦ Partnerships & Sponsored Content

Establishing partnerships with financial services or offering sponsored content can be a win-win.

For example, partnering with a cryptocurrency exchange to promote their tokens or services can bring in additional revenue while enhancing your users’ trading experience.

Revenue Potential: Medium

Example: If a cryptocurrency exchange sponsors your platform for £50,000/year, this creates a consistent revenue stream without needing to charge your users directly.

♦ Freemium Model

You can adopt a freemium model where users get access to basic features for free but pay for advanced features or services.

This model is ideal for attracting a large user base and converting a percentage of them into paying customers.

Revenue Potential: Medium to High

Example: If 5% of your 100,000 free users convert to paid subscriptions at £10/month, that’s £50,000 in monthly revenue.

♦ Data Analytics and Insights Sales

With user consent, you could potentially offer anonymized trading data and insights to financial institutions, hedge funds, or other trading entities.

The data you collect from your users’ trading habits could be valuable for companies looking to understand market trends.

Revenue Potential: Low to Medium

Example: Selling data insights to institutions for £5,000/month could bring in steady additional income, although it must be handled with great care regarding privacy laws and regulations.

By choosing the right combination of these monetization methods, you’ll not only create a valuable platform for users but also secure a steady flow of income for your business.

Nimble AppGenie – Your Partner in Building a Revolutionary Trading App

Ready to take the plunge and develop an app like eToro?

At Nimble AppGenie, we specialize in creating top-tier fintech solutions that are designed to help you dominate the market.

Whether you’re looking to build a social trading app, a multi-asset investment platform, or a fully compliant financial application, we have the expertise to bring your vision to life.

With years of experience in fintech app development, our team is equipped to handle everything from design and development to post-launch support.

We don’t just build apps—we create powerful, secure, and scalable platforms that drive results.

As a leading mobile app development company in London, we understand the importance of innovation, security, and user experience. Let’s build the future of trading together.

Reach out to Nimble AppGenie today and start turning your app idea into a reality!

Conclusion

Building an app like eToro offers incredible opportunities in the growing world of social trading and multi-asset investments.

With the right mix of features, a solid development plan, and a well-executed monetization strategy, your app can become a powerful tool for traders and investors alike.

From understanding the cost to make an app like eToro to identifying the right features and revenue models, we’ve covered the essential aspects to ensure you’re well-prepared for this exciting journey. While the investment is significant, the potential returns make it worthwhile.

FAQs

The cost to develop an app like eToro can range between £150,000 and £500,000, depending on features, design complexity, and the platform you’re targeting.

Core features include CopyTrading, real-time market data, social news feeds, multi-asset support, advanced charting tools, and regulatory compliance for KYC and AML.

On average, it takes between 9 to 18 months to develop an app like eToro, depending on the scope and complexity of the project.

CopyTrading allows users to replicate the trades of experienced investors on the platform. This feature is especially popular among novice traders who wish to follow expert strategies.

Monetization methods include commissions on trades, spreads, premium memberships, CopyTrading fees, in-app advertising, withdrawal fees, and partnerships with financial services.