Want to build an app like Poshmark but confused about its cost?
Then you are at the right place to know about it. A change in the consumer’s perspectives related to shopping has resulted in discovering the second-hand market.
Re-using the item costs fewer resources rather than developing one. In 2023, the overall value of the secondhand and resale market is estimated to be 197 billion U.S. dollars. This value is estimated to increase rapidly in the coming years by 100 billion dollars in 2026.
Thus, it is an opportunity for you to enter the market at this point. However, if cost seems a barrier to you in this journey, we will address this issue together.
The estimated cost to build an app like Poshmark can vary from $20,000 to $200,000. This range is impacted by several factors, let’s study them all in this guide.
Poshmark App: From Closet to Cash
What do you know about the Poshmark App? Have you used it?
Poshmark is the best shopping app for buying and selling clothes online. Not only clothes, but people can buy and sell shoes, fashion accessories, and a lot more.
With the increasing trend of second-hand clothes, and accessories, downloads of the Poshmark app have enhanced. The registered app downloads of the Poshmark app was 689,000 in April 2024, among which 525,000 were from iOS devices.
The Poshmark interface makes it easy for the user to register and open their profile in three steps. Users can take a picture of the item they want to sell, write a description over it, set the price and it’s done. Now, the registered users can check and buy it over the app.
Isn’t it simple? That’s what Poshmark is for. Let’s check its amazing features in the next section.
Top Features of Poshmark
If you want to develop an online marketplace app, it’s essential to look for important features.
Let’s consider the list of top Poshmark features together.
♦ Listing Feature
Users can list the items that they want to sell over the app and it takes less than a minute to do so. The app allows one to upload and take more than one photo to sell the item.
The maximum number of photos that can be uploaded is 16 for one item. Then, they just need to click to upload it and leave the rest to the app.
♦ Posh Shows
It is an effective and interactive feature of Poshmark for its sellers. This feature takes sellers’ experience to the next level. The posh show is a feature that helps to showcase the item by hosting video shows.
Here sellers can showcase the item, can answer questions from the viewers to generate more sales. It also provides a chance for the viewers to address their queries related to the product.
♦ Posh Stories
Likewise Instagram, sellers can showcase their items’ pictures over the stories. It helps sellers to showcase their listings for fun.
This makes buyers more attentive and engaging towards the items. It helps to determine how many of them are interested in the item.
♦ Provides Social Selling Experience
Poshmark is not only a marketplace instead it provides a community where people meet online and connect. It is a social community where users are allowed to share closets with others.
Here users can follow fellow posher accounts and can actively participate in enhancing visibility and engagement.
♦ Search Features
Users whether they are buyers or sellers have a feature of search, where they can search for their interested item.
The search feature minimizes the effort to scroll down all the available options. Users just need to click on search tap and type their interested items to find one.
♦ Bundling
Under bundling, the app contains the feature to bundle up multiple items from the same seller. This can help to save shipping costs and any additional taxes on purchases.
It is an effective feature for the buyer to score great deals and exciting offers over purchasing multiple orders from the same seller.
♦ Social Media Integration
Integrating the app with social media platforms helps Poshmark to connect with its target audience effectively.
Through this platform, users can share their purchases with their friends and relatives to let them know about their recent orders. These platforms even help the seller to reach their target audience.
♦ Order Tracking Feature
The order tracking feature is one of the significant elements in online marketplace apps. Through these features sellers and buyers can have an update about their orders.
It helps to know if the order is in transit, shipped, or out of delivery. Thus, this feature assists the users in monitoring orders in real time.
♦ Payment Integration
The Poshmark app allows users to pay for their orders without switching to the other. It provides a variety of payment options and helps them to have a smooth checkout process.
Users can make payments via credit or debit card and can use the Poshmark default payment method. This method is simple and helps buyers and sellers to opt for a safe payment way.
♦ Wishlist
The wishlist option enables the user to keep their interested item in the cart. Other people can see the wishlist of one user only if they have access.
This feature works for the items and goods that the user has not decided to purchase yet, however, they can make their purchase in the future for that respective item.
♦ Support Feature
Through the support feature over Poshmark, users can ask queries related to their product or any other issues they may face while using the app.
This is an important feature that helps to build connections and to retain loyal users. This service enables the users to solve their queries overall increasing their journey with the app.
These are some of the features of Poshmark that you can adopt to increase your app’s presence in the online market.
Are you confused about why should you develop the Poshmark App?
Let’s check out some of the reasons in the next section.
Why Develop an App Like Poshmark?
Do you want to decide the cost to build a Poshmark clone app?
Well, before it you should know the reasons to develop them. Are you ready to find them out?
1. Growing Market
Do you want to enter in the growing market?
The second-hand clothing market is booming and people are becoming more conscious as well as budget-friendly towards buying and selling any pre-owned clothing. In 2023, the market value of the secondhand market was 197 billion U.S. dollars.
2. Building a Community
Poshmark builds a community that engages buyers and sellers.
The App’s success totally lies in its social features. With this app, users can follow each other, comment on items, share listings, and create a vibrant community around fashion. Here people can connect with a supportive and diverse community of people.
3. Helps to Earn Revenue
Poshmark apps learn to make revenue by earning commission on each transaction.
This can become a sustainable revenue stream for your business. Hence, developing an app like Poshmark can open ways to succeed and earn a high revenue. Earning revenue through monetization models can be the reason you should continue with it.
4. Promote Sustainability
Do online marketplace apps promote sustainability?
Well, it reduced the effort to drive through the physical market reduced fuel costs, and saved resources. In the case of Poshmark, it encourages people to reuse clothes and other accessories that promote sustainability.
5. Connect to Large Audience
Can you connect with a large audience through the Poshmark App?
Marketplace apps provide a platform where users can make their profiles and interact with each other. This helps businesses to develop a thriving marketplace. Through online networks, you can reach to larger audience base by providing them useful service.
6. Innovation and Creativity
Are you eager to bring innovation to the online marketplace?
If you can innovate a new process, feature, or method that can increase users’ experience then you should continue with the marketplace app development process. Enabling the users to find a new way to sell and buy goods can engage a large number of users which can result in enhancing your competitive edge in the market.
Have you decided to go with marketplace app development?
Then, let’s look forward to the Poshmark-like app development cost.
Cost to Develop an App Like Poshmark
How much does it cost to develop an app like Poshmark?
The marketplace app development cost depends on how you see it. Marketplace applications develop a new way to buy and sell goods, thus development cost depends on the type of features, platforms, and budget.
The estimated cost to create an app like Poshmark can be from $20,000 to $200,000. We provided you with the range as there are some of the important factors that you should know to decide the complete cost to make an app like Poshmark.
Let’s look at them all in the next section.
Factors that Impact the Cost to Build an App Like Poshmark
To decide on the cost of developing an online marketplace app like Poshmark, learning about the factors plays an important role.
What are the factors that impact Poshmark app development cost?
Here is the list to follow.
A] Size and Complexity
The size and complexity of an app impact the cost of creating an online marketplace app like Poshmark. How?
Well, the more complex or large the app will be, the more cost will be required to invest in its development.
The range of features, the complexity of selected features, use of technology to create them, etc. demands cost. Let’s check the given table to decide the level of complexity and variations in costs.
| App Size | Complexity | Cost Range |
| Small | Low | $20,000 – $50,000 |
| Medium | Medium | $50,000 – $100,000 |
| Large | High | $100,000 – $200,000 |
B] App Design
Another important factor that can impact the Poshmark clone app development cost is design.
UI/UX design represents the first impression of an app. What users see over the app, is all about the presentation it and design.
Hence, the cost depends on this factor, let’s consider the types of app design and their impact on cost in the given table.
| Design Quality | Description | Cost Range |
| Basic | Simple UI, minimal animations, standard templates, basic user experience | $20,000 – $40,000 |
| Standard | Custom UI elements, moderate animations, improved user experience, responsive | $40,000 – $70,000 |
| High-End | Fully custom UI/UX, advanced animations, highly interactive, seamless experience | $70,000 – $100,000 |
C] Device and Platform Compatibility
The type of platform you want to select for your app either iOS, Android, or both, impacts the overall cost.
Along with this the type and number of devices you want it should support can increase the cost to build an app like Poshmark. You can hire Android app developers or iOS app developers based on your app needs.
In the current era, it is crucial to develop applications that comply with multiple wearable devices. Let’s check out the table below to identify the complete cost.
| Platform | Description | Cost Range |
| Single Platform | Develop for either iOS or Android | $20,000 – $70,000 |
| Dual Platform | Develop for both iOS and Android | $70,000 – $120,000 |
| Cross Platform app development | Use cross-platform frameworks (e.g., Flutter, React Native) | $50,000 – $100,000 |
D] Tech Stack
Tech stack refers to the type of technologies needed to implement in the app. These technologies can be frameworks, programming languages, APIs, and more.
To decide on the right tech, you should learn its importance and process. This can help you in this journey to select the most suitable database for your next marketplace app.
Let’s consider the table below representing the tech stack and the impact it has on the cost of developing an app like Poshmark.
| Tech Stack | Description | Cost Range |
| Basic | Standard backend with limited features, basic frontend frameworks | $20,000 – $50,000 |
| Intermediate | More robust backend, integration with third-party services, enhanced frontend | $50,000 – $100,000 |
| Advanced | Scalable backend, microservices architecture, advanced frontend technologies | $100,000 – $150,000 |
E] Development Team
Do you know that the experienced and skilled developers came at a higher cost?
Well, you should note that two factors impact the cost of app development like Poshmark. These factors include experience and location. You can hire mobile app developers to know the whole process of its development.
A skilled developer from a high-cost-living area may demand high salaries and vice versa. Thus, you should select the appropriate developer based on the technicality of the app.
| Team Type | Description | Cost Range |
| Offshore Developers | Based in regions with lower living costs, varying levels of expertise | $20,000 – $80,000 |
| Onshore Developers | Based in the same country as the client, generally higher expertise and rates | $80,000 – $150,000 |
| Specialized Expert Team | Highly experienced developers, often in high-cost regions, specialized in complex app development | $150,000 – $200,000 |
These are some of the factors that you can undertake to identify the cost of developing an app like Poshmark.
Are you wondering about the time it will take to complete this process?
How Long Does It Take to Make Poshmark Clone?
How long does it take to make an app?
Time is an important resource that can impact the Poshmark app development process. Thus, here is a table that will help you to analyze the appropriate time it will be needed to make an app like Poshmark.
| Development Stage | Description | Estimated Time |
| Planning and Research | Requirement gathering, market research, and planning | 2 – 4 weeks |
| Design | UI/UX design, prototyping, and user feedback | 4 – 6 weeks |
| Development | Frontend and backend development | 12 – 20 weeks |
| Testing | Quality assurance, bug fixing, and user testing | 4 – 6 weeks |
| Deployment and Launch | Preparing for launch, app store submission, marketing | 2 – 4 weeks |
| Post-Launch Support | Maintenance, updates, and user support | Ongoing |
The approximate time that can take to make an app like Poshmark is 12-20 weeks which can be further stated as 3- 5 months.
Now as we discussed the cost and time, let’s learn some of the effective monetization models in the following portion.
Monetization Models to Make Money from Poshmark Like App Development
You have learned ways to invest money in the Poshmark app, now let’s learn patterns to earn money from it.
Are you ready to have app monetization models?
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In-App Advertising
In-app advertising is an effective and common monetization strategy where developers can integrate ads within the app to earn revenue.
Different varieties and kinds of apps can be adopted within the in-app advertising model such as display ads, native ads, rewarded videos, and interstitial ads to make money.
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Sponsorships and Partnerships
Partnership and sponsorships is an important money-making model where different varieties of promotional content are developed for a specific and targeted audience helping advertisers to connect with users.
Create an app like Poshmark and earn money by aligning with the relevant brands as well as sponsors who can provide value to the users through exclusive experiences.
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Affiliate Marketing
Affiliate marketing can be considered a crucial source to generate income by developing an app like Poshmark. Through this strategy, you can outsource part of the sales process.
This monetization strategy works when affiliates receive a commission for each sale and visit that occurs from the app.
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Commission-Based Model
To develop a marketplace like Amazon, you should adopt a commission-based model. It is a classic form to earn revenue.
You can develop a strategy to earn a suitable amount of commission on each sale made through the platform. This commission will be a certain percentage of buyers’ and sellers’ salaries.
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Product Listing Fee
On every product listed on the app, a certain amount of fee can be earned. This is a fee which is charged by the online marketplaces.
You can offer 4-5 listings free for the sellers and can charge for further products. It can be considered as a nominal that e-commerce platforms charge from the sellers.
These were some of the hit-and-trial methods to earn money from developing an app like Poshmark.
Now, are you looking for an experienced development team?
Partner with Nimble AppGenie to Develop an App Like Poshmark
To develop an app of your dreams, you need to collaborate with skilled developers, right?
Well, you do not need to go anywhere, we are here for you.
Nimble AppGenie has a skilled team of developers who can help you deal with competitors by creating an app focused on capturing a large audience.
We are the best Online Marketplace App Development Company, focused on creating an application based on your demand.
What are you waiting for?
Conclusion
Online Marketplace of the second-hand market has enhanced and it has created an opportunity to engage a large audience who are focused on buying and selling second-hand goods. This target audience believes in sustainability and focuses on attaining good value for the products.
The cost to develop an app like Poshmark can vary depending on different factors such as complexity, app design, compatibility, and more. Other than this, you can opt for different monetization strategies such as affiliate marketing, commission-based model, product listing, and others to recover your invested cost.
FAQs
Key features of Poshmark include:
- Listing Feature: Easy item listing with multiple photos.
- Posh Shows: Interactive video showcases for sellers.
- Posh Stories: Fun and engaging story feature for item showcase.
- Social Selling Experience: Community-driven social features.
- Search Features: Efficient search functionality.
- Bundling: Bundle multiple items to save on shipping.
- Social Media Integration: Connect with users via social media.
- Order Tracking: Real-time order status updates.
- Payment Integration: Seamless payment options.
- Wishlist: Save items for future purchase.
- Support Feature: Assistance and query resolution.
Several factors impact the cost, including:
- Size and Complexity: Larger and more complex apps cost more.
- App Design: Higher quality design increases costs.
- Platform Compatibility: Developing for multiple platforms or devices can raise costs.
- Tech Stack: Advanced technologies and integrations are costlier.
- Development Team: Costs vary based on the developers’ expertise and location.
You can monetize an app like Poshmark through various strategies, such as:
- In-App Advertising: Integrate ads to generate revenue.
- Sponsorships and Partnerships: Align with relevant brands and sponsors.
- Affiliate Marketing: Earn commissions from sales driven by affiliates.
- Commission-Based Model: Charge a percentage on each transaction.
- Product Listing Fee: Charge sellers for listing their products on the platform.
Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.
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