Apple Vision Pro: Gateway To New Possibilities For AR Industry

Apple WWDC23 the worldwide developers’ conference, has been quite a roller coaster for Apple fans across the world.

From the new M2 Ultra Chip to the 15-inch MacBook Air, there are much eye-catching hardware as well as software updates covering iOS 17, iPadOS 17, macOS Sonoma, and so on.

But the announcement that everyone was waiting for and caught everyone’s attention is, Apple Vision Pro.

These are Apple’s own AR headsets.

But they aren’t just another AR headset; rather, they are the very best. In fact a benchmark for the industry. And people have many questions.

What are these AR headsets, how does Vision Pro work, and what is Apple AR headset cost, so and so? Well, in this blog, we shall be answering all of these questions and more. Therefore, with this being said, let’s get right into it, starting with the basics.

Growing AR Industry

It goes without saying that ever since the first introduction of AR or augmented reality technology, it has had various adaptions.

Fast forward to today, there are over 1.4 billion active AR user devices, as per reports from ARtillery Intelligence.

With every 3 in 10 US citizens using AR technology, the industry has 28.8% user penetration.

As a consequence of the growing demand for AR headsets, the manufacturing segment of the industry is expected to double between 2025 and 2030. And AR glasses revenue is forecasted to grow more than 5 times between 2023 and 2026.

Well, this is what has attracted tech giants like Apple to work on their own AR headset that we today know as Vision Pro.

And with this out of the way, let’s discuss Apple’s AR headset in the section below.

Apple AR Headset – Vision Pro – Spatial Computing

So, what is Apple’s Vision Pro?

Short answer, this is an AR Headset.

In layman’s terms, wearing these headsets allows users to view computer generates images that are superimposed into reality.

The Vision Pro has a number of features that make it stand out from other AR headsets on the market.

It has a high-resolution display, a powerful processor, and a wide range of sensors that allow it to track the user’s movements and surroundings.

This makes it possible for the headset to create immersive AR experiences that are not possible with other devices.

The Vision Pro is not without its drawbacks. It is expensive, and it is not clear how long the battery will last.

However, the headset’s potential benefits outweigh its drawbacks. The Vision Pro could revolutionize the way we interact with technology, and it could make AR a mainstream technology.

One should confuse it with VR, standing for virtual reality something where the entire vision is virtual, taking you to the realm of metaverse.

Moving on, if you ask Apple what is Vision Pro, they would call it “SPATIAL COMPUTING”

So, what is that?

• Spatial Computing in Vision Pro

Spatial computing is a powerful technology that has the potential to revolutionize the way we interact with computers.

The Vision Pro is one of the first consumer-grade headsets to offer spatial computing capabilities, and it is likely to pave the way for a new wave of AR applications.

And this super powerful technology can be used for:

• Gaming
• Education
• Training
• Healthcare
• And much more

Apple Vision Pro – How It Works

So, what can you expect from Apple vision pro that revolutionary AR headset? Well, there are a lot of things.

Let’s discuss all of that in this section of the blog.

• Bringing Digital Content to Physical Space

We all remember the first Ironman movie, right?

Well, one thing that caught everyone’s eye was this scene. This one:

Truth be told, everyone wished they could have digital content floating in the air in front of them and interact with it.

What if we told you, Apple has made it possible? ( after all, Apple is closest to the real-life stark industry)

Wearing these glasses, you can interact with digital content in physical space. And this would look something like this:

Amazing right?

But the best part is yet to come.

• Interact Via eyes, hands, and voice

Not only can you see digital content in front of you like iron man, but you can only interact with it.

Think of it like your personal Jarvis!

You can interact with the spatial computing device i.e. the AR headset .

Just like how you command Siri, you can ask the headset to look up things, zoom in, and do a plethora of other actions.

What To Expect From Vision Pro in the Future?

Vision Pro as an AR headset is plenty capable!

In Apple’s own “vision” the headset is set to replace your television,

And your computer

Apart from this, the VR/AR headset will have applications in multiple industries.

Let’s discuss some of these below:

• Gaming

Imagine playing a first-person shooter game where you can see your own body and hands in the game world.

You could reach out and interact with objects, or even pick up and throw weapons.

Or, imagine playing a role-playing game where you can explore a vast virtual world, meeting other players and interacting with them in real-time.

• Education

The Vision Pro could be used to create interactive educational experiences that would make learning more engaging and memorable.

With this, the industry has opened a whole new door to Edtech solutions. So much so that, it has become a trend in educational technology.

• Training

The Vision Pro AR Headset could be used to create realistic training environments that would help workers learn new skills in a safe and controlled environment.

Surgeons could use the headset to practice performing surgery on a virtual patient or to learn how to use a new piece of machinery.

Moreover, pilots could use it to practice flying a plane in a simulated environment.

• Healthcare

Apple’s Vision Pro is a mixed-reality headset that can be used in healthcare to provide surgeons and other healthcare professionals with a more immersive and interactive way to diagnose and treat patients.

It can be used for surgical planning and visualization, remote surgery, medical education, remote patient monitoring, and patient education.

•  Manufacturing

Last but not least, manufacturing.

It goes without saying that Industry 4.0 along with its many trends has completely changed the manufacturing industry for the better.

Now with the introduction of the spatial computing-powered AR headset, vision pro, there are

For example, factory workers could use the headset to see instructions for assembling a product overlaid on the product itself or to simulate the assembly of a product before it is actually built.

This could help to reduce errors and improve the quality of the final product.

What Does Vision Pro Means For AR Industry?

There are a lot of investors looking at the Vision pro-AR headset with eagle eyes for it’s going to make a great impact on the industry.

Apple has been known for its game-changing devices whether it is hardware changes or software ones.

Speaking of which, let’s discuss some ways in which this new headset can affect the market. These are, as mentioned below.

► Increased demand for AR headsets

Well, Apple is a trend creator.

And with the introduction of vision pro, there is likely to be an increasing demand for AR headsets

This could lead to more competition in the AR headset market, which could drive down prices and improve the quality of headsets.

► Increased AR app development

AR App Development is popular among investors but it is still to reach mainstream.

But Vision Pro’s release is likely to lead to increased development of AR apps and games.

This could make AR more accessible and appealing to a wider range of users. And this is a great sign for businesses who are looking to create an AR App.

This is the right time to set up a platform set to generate billions in the future.

► Adoption of AR in businesses

As we discussed earlier, there are many businesses that can benefit from Apple AR headsets.

The Vision Pro could be used by businesses to improve productivity, training, and customer service.

Thus, it can lead to the widespread adoption of AR in the workplace. Something that industry experts have been suggesting for a long time now.

Growth of the AR industry

The Vision Pro could help to grow the AR industry.

This could create new jobs and generate billions of dollars in revenue. This is also the reason why a lot of businesses are already looking for dedicated developers to create their own AR-based apps.

In any case, with this, we have come to the end of our blog.

Bottom Line

Apple is an industry leader that defines standards again and again. This time at Apple WWDC 2023, they have done it yet again with their new AR headsets know as Vision Pro.

Driven by Spatial computing, these headset when launched in early 2024 with base price of $3,499, will change the market forever.

This means a great lot thing for AR apps, various industries and investors as we discussed in the blog. So, if you are an Apple Fanboy or girl, keep your eyes out for more development.

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Niketan Sharma

Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.