Key Fitness App Market Statistics

Key Takeaways:

 

• The global fitness club market will reach the value of $199.46 billion by the year 2031, which will grow at a CAGR of 8.01% from the current market state.
• The market of fitness apps is expected to reach the volume of $9.89 billion by the year 2029, which will grow at an annual growth rate of 1.75%.
• The market size of fitness apps will reach the value of 8.072 billion by 2030, which is projected to grow at a CAGR of 16.3%.
• The fitness app statistics say that 63.4% of consumers in the United States use health and fitness apps.
• Fitness app statistics say that MyFitnessPal has more than 200 million registered users globally.
• Women make up 60% users of the fitness app, who are divided into millennials and GenZ.
• The fitness equipment market will reach the value of $257.1 bn by the year 2027, which will grow at a CACR of 4.1%.
• Nimble AppGenie aims to deliver its clients high-quality fitness apps that allow them to lead the market.

The rising use of technology in the fitness industry has grown exponentially, thanks to the penetration of smartphones, improved health consciousness, and technological advancements.

The idea of building a fitness app for business might have appeared a bit dicey a few years ago. However, today it is one of the most lucrative markets to enter. With millions of users and billions in revenue, fitness as an industry has evolved significantly.

If you are planning to enter the market with a fitness solution of your own, it is crucial to have an understanding of the latest market trends, insights, and revenue size.

In this post, we are going to take a closer look at all the necessary must-know fitness app statistics before entering the market. We will also be looking at some of the most prominent fitness apps and their statistics, which will help you understand what kind of solution you make.

So without further ado, let’s start by taking a quick overview of the fitness app market.

Global Fitness App Market Size: An Overview

The global fitness market is thriving and touching new milestones every year. The growth is quite visible with hundreds and thousands of fitness applications surviving and excelling in the market.

Here are some key global fitness market statistics that will give you good insight into how the market is performing and how lucrative it can prove to be for your next venture –

• You see, the global fitness club market was valued at $135.71 billion in 2026 and is likely to reach $199.46 billion by 2031, growing at a CAGR of 8.01%.

• Fitness trackers are also not lagging and are playing a crucial role in the evolution of the fitness industry. Adoption of fitness trackers has accelerated from $72.08 billion in 2025 to $84.68bn in 2026 and will see a rise of $486.6 billion by 2034.

• Coming to regions, Asia-Pacific is the fastest-growing region in the fitness industry, and that too because it’s driven by increasing health awareness and rising disposable income.
• The revenue in the fitness apps market is expected to reach US $9.22 billion in 2026. Additionally, this revenue is further expected to show an annual growth of 1.75%, resulting in a projected market of US $9.89 billion by 2029. User penetration is expected to touch 13.25% by 2030.

• As per Gitnux, 56% of users now access fitness apps 10+ times each week. Post-pandemic, these apps were downloaded 46% more than usual.
• Furthermore, the value of dedicated apps extends beyond initial engagement; recent industry reports indicate that subscription-offering apps experience a higher subscriber retention rate over 12 months.
• The US fitness app market size was valued at $5.23 billion in 2025. It is expected to reach $12.55 billion by 2034 and is projected to grow at a CAGR of 10.2% from 2026 to 2034.

The numbers strongly reflect the stature of the fitness app market. All these numbers can directly help a business grow. However, you might have heard of several fitness apps failing or not doing well, even with a growing market. That is because these businesses forget to focus on the right demographic.

Check out the next section, where we have discussed fitness app statistics based on the demographics that will give you everything you need to know about the types of users and their usage patterns.

Users/Regions Demographics: Fitness App Market Statistics

To create a fitness app or to enter the market, it’s vital to know about the current usage and its demographics. This data helps you understand what kind of users you need to target or what areas and ages of users are interacting with the application.

Here are some important stats related to the fitness app industry and its usage demographics.

• Based on data, mobile health and fitness apps are used by 63.4% of consumers in the United States. Compared to health apps, workout apps, and meditation apps have reached 36% of U.S. consumers.
• The number of adults aged 20 to 64 are the largest demographic of gym-goers.
• Individually, the Nike Training Club app has 1.8 million active users. Similarly, Fitbit had over 41.5 million monthly active users in 2021, and MyFitnessPal had over 200 million registered users worldwide.
• Additionally, more women (64%) use health apps than men (46.8%).
• You can compare it to people aged 18-44 (46%), more people aged 60+ (74.5%), and more people aged 45-60 (57.6%) who have used the app during the pandemic.
• Women make up 60% of fitness app users and play a crucial role in the operation and development of these apps.
• A survey conducted in the United States in March 2017 found that 24% of female respondents utilize an app to track their fitness.
• Additionally, the global women’s activewear market was valued at $129.21 billion in 2025. It is further projected to grow at a CAGR of 8.83% from 2026 to 2031 and is reaching an estimated amount of $214.76 billion.

• 60% of fitness app users are women, and a significant proportion of them are millennials and Gen Z.
• Along with this, as of 2023, 35% of women and 34% of men in the United States own a wearable fitness or wellness device, including a Fitbit, Garmin, or a smartwatch.

Fitness App Usage as Per Region

• The fitness app industry within the Asia-Pacific region is valued at $240 billion annually.
• The market size of the app in China amounts to $109.3 billion, whereas Japan’s fitness app market size is valued at $43.9 billion.
• South Korea amounts to $23.5 billion, India $13.4 billion, Taiwan $ 7.7 billion, and Indonesia $2.6 billion.
• In Europe, the revenue of the fitness app market reached US $2,998.2 million in 2025. Along with this, it displays an annual growth of 13.4%, which is projected to reach US$8,322.5 million by 2033.

• However, the fitness industry statistics in the United Kingdom are expected to project an annual growth rate of 14.83%, which can increase to US $725.80 million by 2029.
• Based on the statistics of 2019, mobile health and fitness apps are used by 23% of consumers within the United States, and this is expected to rise further in the coming years.

These were some of the proportions of fitness app market statistics that need to be considered. The demographics clearly indicate that the fitness apps are highly in demand and popular among all age groups and genders.

To help you understand how these numbers can be capitalized through an app, we have discussed fitness app statistics of the top players in the market. Check them out in the next section to learn more about what type of solutions work the best.

Top Fitness Apps and Their Statistics

While these fitness app demographics give you quite an insight into the type of users, you must keep in mind that you need to build an app that speaks to these users.

To understand the current market and what works for modern users, it’s vital to evaluate statistics for famous fitness apps.

Here is the list of top fitness apps and their number of users.

1. Fitbit

Fitbit sold over 6.6 million units of its smart fitness devices in 2023. Here, the diet and nutrition app users reached 1.4 billion in 2022. Additionally, 40.2% of Fitbit users are from the 25-34 age group. Currently, the app has a revenue of $1.04 billion in 2023. The active users of the app in 2023 were 38.5 million.

2. MyFitnessPal

MyFitnessPal has empowered over 200 million users in over 120 countries to enhance their health by tracking their food and recording their exercise activity.

The app generated $310 million in revenue in 2023, representing a 25% year-over-year increase.

3. Fitbod

Over 10 million users have logged billions of exercises with the app. Additionally, the app is effective in engaging users with its latest technologies.

The app assists in setting fitness goals and helps users track them with the right kind of exercise.

The app can help address the issues of the users, and thus, it has become the most used platform in the fitness industry.

4. Nike Training Club

These fitness app stats can be evaluated from the satisfaction level of the users with the platform.

The app is available in 19 languages within over 200 countries, and along with this, it has 1.8 million active users who are performing 500,000 workouts per week.

It is one of the most important apps, where users can identify useful exercises helpful to engage them in the long run.

5. Strava

Strava is one of the leading fitness app platforms for active people, with more than 125 million athletes in more than 190 countries.

The app connects millions of users with exercises and helps them achieve the aim of the project.

Here, users can find fitness plans based on their requirements and can connect with thousands of trainers more easily.

6. Peloton

The Peloton app represents the value and need for the platform in the market. The fitness app market’s usage represents its boom in the current era and competitive landscape.

With the help of its latest features, users can successfully connect with the app and their respective coaches.

These are just a few of the many fitness apps that are thriving in the application. All these applications can serve as a base for you to plan a new fitness application of your own.

Since these have proven to be successful, it becomes easy for newer brands to follow in their footsteps and replicate their success.

Fitness Equipment & Apparel Industry: Driving Growth

The global fitness equipment market will grow at a CAGR of 4.1% from 2021 to 2027. As for apparel, $184.6 bn in 2020 and is likely to reach $257.1 bn by 2027, growing at a CAGR of 4.6% during this forecast period.

Taking these fitness market statistics forward, we will talk about two strong sectors that are fueling the market. Let’s start one by one; first, we will start with the Equipment market. And then move to the apparel market.

• The global exercise equipment market is experiencing a wave, showing an increase in revenue of $47 bn in 2024. This drive is expected to continue, with a CAGR of 6.22% from 2024 to 2028.
• Among other countries, China is leading the pack with the highest revenue and is likely to reach $12.96 billion in 2024.
• If we talk about the individual level, the average spending on equipment is $6.03 per person in 2024, showing people’s interest in health and well-being.
• Treadmills are one of the most popular fitness equipment categories. In 2020, treadmill sales in the United States reached 2.8 million units, with many people opting for treadmills for home workouts.
• According to a survey conducted by RunRepeat, home gym equipment sales increased by 1700% during the pandemic.

After laying the foundation of fitness statistics of the equipment market, let’s talk about the apparel market.

The gym apparel market is transforming, and it is said that the market will see a surge in CAGR of 6.2%. This shows that the market will grow from $254.9 bn in 2025 to $465.1 bn by 2035.

Bothered about developing your app in such a competitive market? Connect with a trusted team of developers.

Who Can Help in Leveraging the Growing Fitness App Market?

Looking at all the fitness app statistics and how the market is growing, you may be planning to build a solution that allows you to make the most of this lucrative market.

However, to leverage this ever-growing fitness app market, you will need a well-designed and executed mobile app. Nimble AppGenie can help you achieve just that.

With years of hands-on experience in building fitness mobile apps that meet the market expectations, we can help you with a fitness app solution as per your requirements. From health tracking apps to fitness regime apps, you name it, and our team can deliver.

For further ideas on how Nimble AppGenie can help you, connect with us today!

Conclusion

To create an outstanding app and enter the market, it’s important to evaluate the fitness industry statistics.

60% of females use fitness apps more than men. Additionally, the MyFitnessPal app has over 200 million users in 120 countries, while Fitbod has over 10 million users. This shows the growing market of fitness apps in the competitive market.

Along with this, it is essential to adopt the current trends of fitness apps as well as launch the application based on a diversified regions protocol. With that said, we have reached the end of this post.

Fitness app statistics make it clear that the market is ripe for investing in a fitness app of your own. If you are worried about how to leverage this market, reach out to the experts, fitness app developers at Nimble AppGenie.

FAQs

Niketan Sharma

Niketan Sharma, CTO, Nimble AppGenie, is a tech enthusiast with more than a decade of experience in delivering high-value solutions that allow a brand to penetrate the market easily. With a strong hold on mobile app development, he is actively working to help businesses identify the potential of digital transformation by sharing insightful statistics, guides & blogs.