How Much Does UI/UX Design Cost?

We shall be discussing all about UI/UX Design Cost, but first, let’s see why it’s so important.

You see, people don’t give UI/UX design the credit it deserves.

Because contrary to popular belief, UI/UX design can be the difference between a successful application and just another addition to the digits.

A large number of clients and businesses think that they shouldn’t or just won’t spend too much on UI/UX design.

But instead of saving money, they are creating a bad experience for their users.  And stats say 88% of users are less likely to return to a website after a bad user experience.

In addition to this, 39% will stop engaging with content when the images won’t load or the loading time takes too long. 75% of customers judge a website’s credibility based on its aesthetics.

When the website is bad, it creates a bad name for the business. As 13% of customers will tell 15 or more people about their bad experiences.

72% will tell 6 or more people about good experiences. And this is something you don’t want for your business.

Rather than saving some bucks by cutting the budget of front-end design, you should invest in UI/UX design, and you will thank us.

The reason is that every $1 invested in UX results in a return of $100

In recent times, a lot of the big companies have made tweaks in their website design to make it more likable and captivating.

This has attracted a lot of businesses from across the globe to do the same with their website.

In an age where aesthetics is everything, an eye-catching front-end design can mean thousands of dollars of business for you or even millions.

If this is something you want to do but are wondering how much this costs, you have come to the right place.

In this blog, we shall be discussing all you need to know about UI/UX design costs. Therefore, with this being said, let’s get right into it:

What Is UI/UX Design?

So, what is U/UX design? Well, it isn’t all simple. While a Web Design company offers it as one service, UI and UX are two different entities.

Nevertheless, both of them deal with front-end website development. Meaning everything the user interacts with is part of either of them.

Nevertheless, to help you gain a better understanding of the same, let’s discuss both of these in detail below:

About UI Design

UI stands for the user interface. UI design at its core is user user-based approach to designing the front-end of a solution.

In simple words, this means creating the look and feel of the web app, website, or app.

Everything that has to do with graphics and the layout is included in the UI Design.

To make things that much more interesting, this design pays special attention to the touchpoints, which allows users to interact with the website.

This interface is functional while also being very simple to use and capturing users’ attention, keeping them engaged.

Typography, Color palettes, buttons, animation, images, etc, everything is included within it. This is the reason UI is a big part of PWA Development.

Moreover, you should never confuse user interface design and graphic design. While both of them might seem similar, they are far from it.

So, this is all you need to know about the UI/UX design definition. With this being said, we shall be moving on to the UI/UX Design Cost in the next section of the blog.

About UX Design

UX, the first part of UI/UX design, stands for user experience.

As such, UX Design refers to the process of developing an experience for the intended user who will be interacting with the website or app.

It focuses on how users interact with the website, offered services, and so on.

As such, the main goals of the UX element itself are for the journey of the user on the website or mobile app to be enjoyable as well as to convert them into customers for the business. UX Design Principles guide designers to deliver better results.

A bad experience means the user will leave the website within seconds.

And on the other hand, a good experience can drastically change the whole act, making your business blow up.

With this out of the way, let’s move to the other half, i.e., UI design.

Average UI/UX Design Cost: What To Expect

Considering that you have finally decided to invest in a good UI/UX design to boost your lead conversion, you might be asking, How much does UI/UX design cost?

Well, this is the tricky part. Similar to how you cannot predict the cost to hire developers without learning about the specification of the project, you can’t predict the UI/UX design cost.

In general, there are a lot of different factors which are involved here which can highly affect the total cost.

For instance, the types you are developing, the complexity, the developer’s location, and so on.

We shall be discussing the full scope of factors and their effect on cost later down the line.

Coming back to the topic, while you won’t exact cost, you can expect the cost of UI/UX design to be anywhere between $5,000 to $60,000 and more.

Again, this is just an estimated range, and the real cost might be even higher.

To get an accurate estimation, it is highly recommended that you consult a custom web development company that will give you an insight based on your preferences and project requirements.

Moving on, let’s discuss the various factors that affect the UI/UX design cost. With this being said, let’s get right into it:

Factors That Affect UI/UX Design Cost

There are various factors involved in your UI/UX design project that can affect the final cost.

In this section of the blog, we shall be discussing all of the same to get a better understanding of UI/UX design cost.

Therefore, with this being said, let’s get right into it:

► Location

The very first factor that you should consider is the location of the developers you are hiring.

For instance, it is seen that design cost is a lot higher in Europe than in Asia. Now, various factors come into play here.

The region’s demand, the average wage of UI/UX designers, currency, competition, etc, are all factors that affect cost.

Today, you can hire a company in the USA even if you’re located in, say, Russia.

This opens a lot of doors and budget options for you. Nevertheless, the costs of UI/UX design in different parts of the world are, as mentioned below:

► Complexity

Complexity is yet another big factor that highly affects the UI/UX Design cost. And the reason behind it is quite obvious.

The more complex a design is, the more time and effort the designer has to put into it.

It will require more resources, more time, a larger team, and so on. Therefore, the total cost will automatically go up.

On the other hand, if the app is simple or less complex is much easier to develop. And the easier it is, the cheaper it is going to be.

This is something that you should discuss when you hire mobile developers. Tech Stack

Tech stack refers to the technologies used for the design process, where tech stands for technology and stack refers to the group.

Now, there are various popular tech stacks like MEAN Stack, MERN Stack, etc.

Based on which stack you are using in your front-end design process, it can highly affect the total cost.

The reason is that different sets of developers are experts in various technologies, and the cost to hire them is also different.

Therefore, when you consult a designer, keep this in mind.

► Business Needs & Preferences

In the end, everything comes down to this.

Regardless of every other factor, the price is always most affected by the client’s needs and preferences.

They might want one thing or another; they want more functionality, complex design, or anything else, and all of this highly affects the design.

This remains true whether you are only going in for UI/UX, i.e. front front-end design, or the entire full stack development services.

So, these are all the different factors that can affect the total UI/UX design cost. When you are calculating the entire UI/UX Design cost, keep these factors in mind.

Therefore, with this being said, let’s move on and look at the different methods to hire Web designers for UI/UX design.

Different Ways to Hire a Web Designer

There are various ways in which you can Hire Web Designers for your next UI/UX design project.

Plus, the cost associated with each of them is also different.

To give you an idea about the cost while also opening up the options to you, we shall be discussing different modes of hiring web designers.

These are, as mentioned below:

♦ Hire Freelancers

The very first and probably the most popular option is to hire freelancers. There are various ways you can do it.

For instance, there are platforms like Fiverr, UpWork, LinkedIn, and so on, which allow clients and freelancers to connect.

This is an option that has grown quite popular over recent years.  And there is a good reason behind it.

But there are some downsides too. Therefore, always read about it in detail before choosing an option.

♦ Hire a Local Web Design Company

If you are based in a metro city, there is a high chance that there are various web development companies around you.

So, it is a good idea that you look around you, put out ads, and ask for recommendations, among other things.

This is a good option that you should definitely consider if you are based in the United States of America.

♦ Outsource to the UI/UX Design Team

Last but not least, outsource the work to a design firm.

Now, various things are working in your favor here. For instance, they have a lot of resources, an experienced team, offer a fast development team, and good app maintenance services, among other things.

This is what makes outsourcing to a custom PHP development company the best option.

Conclusion

This is everything you need to know about the UI/UX design cost, which was discussed in this blog.

And if you want to know more about the same or want to create a design that attracts customers while helping your business grow, all you need to do is reach out to a globally renowned UI/UX Design Company like Nimble AppGenie.

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Niketan Sharma

Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.