{"id":16378,"date":"2023-05-09T14:26:25","date_gmt":"2023-05-09T13:26:25","guid":{"rendered":"https:\/\/www.nimbleappgenie.com\/blogs\/?p=16378"},"modified":"2025-08-07T13:27:53","modified_gmt":"2025-08-07T12:27:53","slug":"ar-in-ecommerce","status":"publish","type":"post","link":"https:\/\/www.nimbleappgenie.com\/blogs\/ar-in-ecommerce\/","title":{"rendered":"AR in Ecommerce: A New Era of Shopping and Engagement"},"content":{"rendered":"

In the era of ChatGPT, My AI and AR in ecommerce- <\/strong>It\u2019s no more a surprising phrase! This is the techno revolution; this only makes human life better and better.<\/p>\n

It’s 2023, technologies are on the verge of changing the future. From ML, AI, blockchain, and many more. But among all, AR is the one most talked about. In retail, it empowers customers with the ability to visualize and customize products while shopping.<\/p>\n

AR is a game-changer for e-commerce. It enables customers to try products on virtually and see how they look and feel before making a purchase. This can help reduce returns and increase customer satisfaction.” – Jeff Bezos, Founder of Amazon<\/em><\/span><\/p><\/blockquote>\n

AR creates an environment that helps customers to understand- How their product will look in their space. Moreover, AR creates a user-friendly environment that gives customers an entirely new experience. This not only helps in increasing sales but also provides customer satisfaction.<\/p>\n

Currently, only 1% of retailers<\/a> are using AR and VR technologies for the buying process. AR in e-commerce is a slow adopter.<\/p>\n

According to the report, the AR market size will jump past $50 Bn by 2024<\/a>. Sephora, H&M, and home furnishing giant IKEA are providing their customers AR environment to test their products.<\/p>\n

In the US, 8.31 M users are using AR monthly, and 66% of consumers in Japan want offline stores to use AR experiences.<\/p>\n

This show, AR\/VR technology in the upcoming year will revolutionize every industry and create a lot of opportunities in the ecommerce segment.<\/p>\n

Let\u2019s dive deep into the world of AR in e-commerce. Without further ado, let\u2019s go!<\/p>\n

<\/span>AR in ecommerce: How it\u2019s changing your shopping experience<\/strong><\/span><\/h2>\n

Augmented reality and ecommerce \u2013 <\/strong>Both are related to each other. As they both enhance the customer experience. When used together, AR can enhance the e-commerce experience by allowing customers to see products more realistically.<\/p>\n

Let\u2019s look at the market statistic of augmented reality in e-commerce:<\/p>\n