A website is often the first thing a potential customer sees when considering spending his hard-earned money. It’s the face of a company, and first impressions are lasting ones. Because, what’s more trustworthy, a website that looks as though it stopped in the late nineties and hasn’t changed since, or one with a modern design and seamless user experience worthy of starring in the latest AI thriller?
If you chose the latter, you’ve most likely thought about hiring a top web development company to handle what may ultimately be a make-or-break situation.
The task of web development companies can appear to be as easy as generating an easy text page for your users to read, to create the most intricately designed applications and pages, the element that differs is solely your creative potential. Potentially, there are five major aspects of web development, there is web engineering, which is concerned with building the framework for supporting web applications and specifically the techniques and methods applied in the same. Then comes scripting and coding for both client and server-side which basically includes generation and implementation of algorithms responsible for running the system automatically.
Another crucial aspect is content development for the web which is basically researching for the appropriate and crucial information that you are going to be creating the website for in the first place. Before you move on to a final aspect of security and privacy, the part that we will be touching today is that of web design, which has been widely mentioned in the previous blogs, however, in this one, we aim to look at it from a wider perspective and understand it’s full scope. However, before you dive into other things, here are some important factors to consider when choosing a web development partner.
Few Things to Consider Before Choosing a Web Development Company
1. What’s Your Business Preference?
If you have an online store for consumers or are you a large B2B corporation? You might want to consider incorporating enterprise web development services into your playbook if it’s the following. A business that has had experience managing large accounts and amounts of data is one indicator they’ll know how to handle the many facets of your company. The next step is to use a secure platform to manage your web content.
2. Do You Predict Your Business Expanding in the Future?
Scalability is essential if you expect a lot of traffic on your website. The last thing that you want is to hit a boom in your company only to see your website crash before your very own eyes. On the other hand, if you start slightly and don’t expect your servers to overload any time soon, don’t bother exfoliating out the big bucks for a website that can handle millions of users at a time.
3. Will Your Website Be Mobile Friendly?
Nowadays, the answer to this should always be yes because it’s not a question of being mobile-friendly or not as much as it is about deciding to implement a responsive design. Responsive differs from mobile-friendly in that it adapts based on the user’s needs. For example, images are optimized, navigation is condensed, and the layout scales depending on the size of the screen.
4. Will Your Website Be SEO-Friendly?
If you were to do a quick Google search for ‘SEO,’ you would find a little over half-a-billion total results, listed in 10 per page. Think about that for a second and consider that 75% of Google users never scroll past the first page. As easy as it is to see why SEO is essential, you might still be undecided about whether or not to incorporate it into your website. If that’s the case, you can always check the many blog posts out there with advice for getting an SEO agency that’s right for you.
What is Web Designing?
This aspect of web development is quite crucial and, at the same time, interesting to focus on. This will be the element of your website that will play the leading role in acquiring visitors and increasing page duration, which is the number of time users spend on your web page.
There are three types of designs that a designer has to focus on to make the website an aesthetic success namely, graphical, interface and user experience design. Now make no mistake, these designs are not exactly approached individually, they are highly interlinked and one might find when working on one of these, the others automatically come into play.
For example, an average web page includes different typography styles, background pictures, sounds, animations, transitions, color schemes, logos, page layout, content and a plethora of other elements, these elements when looked at from the interface point of view are to be designed keeping in mind the user’s need for ease in navigation and similarly when looked at from the user experience point of view, they are to provide a sense of satisfaction, both overall graphics(colors, animations, transitions) and content. Thus we can say that these factors work as a team in determining the final design of your website.
Scope of Designing in Web Development
Today due to the extensive capabilities of browsers and devices supporting them, the designer’s job has become much more than what it was. There are tons of features to be fed into the page to make it more snappy and exciting to browse through. Designers work with vector graphics used mainly for logos and typography, integrated with raster graphics used for JPEG, PNG, GIF, and others to create web pages that are a treat to look at.
Of course, this is done by keeping the target audience in mind, which again plays a significant role in determining what you’d want to include on the page. Thus you work with different graphics and coding technologies like HTML and CSS to lure your target audience, depending on whether the website is for shopping, social networking, business, tech forum, entertainment, and what have you.
Note: Indeed, in this digital era, web development for FinTech is also gaining immense popularity.
One thing’s for sure, whether or not you decide to launch an SEO campaign, your site should have the building blocks in place in case you decide to move forward with it in the future. Therefore, it’s essential to make sure your site is SEO-friendly and mobile-friendly from the start. It’s one of the considerations you should be making before getting in touch with any web development company.